Embracing the unexpected and daring, we elevate above the norm to create authentic, meaningful, and lasting connections between our client’s work and the people who love it most.
Built on decades of proven expertise, Cakewalk pushes entertainment properties and brands beyond the screen and into consumers’ everyday lives.
We craft innovative concepts and close high-profile deals thanks to relationships with the biggest companies on the planet.
Our awesome team includes: George Leon, Melanie Morris Speiser, Jamie Hamilton, Stacey Pauly, Joe Kvam, Lindsay Lyons, Melissa Tapper, Tara Jacobson & Carter Ferris.
Together, we guide our clients from strategy to success story—developing creative partnerships, franchises and licensing strategies.
Most importantly, we make sure fun is baked in every step of the way - from client, to campaign, to consumer. Because working with us to build a global franchise is a piece of cake!
Our Clients
George Leon
Cakewalk is helmed by industry veteran George Leon. With more than 25 years of experience, Leon is a one-of-a-kind specialist in global promotions and franchise development in the entertainment space.
As a leading marketing executive, Leon has pioneered new franchise strategies by bringing promotions, consumer products, and product placement under one fully integrated roof.
Leon carries that global-scale vision everywhere he goes and creates tailor-made promotional campaigns that elevate world-renowned icons and innovate new brands.
Grab a slice of the cake and let us elevate your brand through expert strategies in entertainment, product placements, and global promotions, creating meaningful connections with audiences worldwide.
We connect brands with targeted sponsorships to increase visibility and drive engagement.
We create partnerships with brands and entertainment platforms to expand reach.
We develop licensing strategies to expand your brand into products and drive revenue.
We design and execute global campaigns that boost visibility and customer engagement.
We create strategies to grow your brand through partnerships in entertainment and beyond.
We place your products in films, commercials, and content, amplifying awareness and interest.
We integrate your brand into gaming and interactive media to create immersive experiences.
We produce live events that connect your brand with audiences in engaging ways.
